Album Review – Anthems by Pure Love

Album Review – Anthems by Pure Love

Pure Love

In July 2011, Frank Carter announced his departure from hardcore punk outfit Gallows to pursue a different band entitled Pure Love. Veering more towards the alternative rock side of proceedings, it gave Frank a chance to demonstrate his talents as a singer, whilst still proving to be the incredible front man he always has been. Teaming up with ex-Hope Conspiracy and Suicide File guitarist Jim Carroll, Anthems is the debut album from this new group, and a chance to prove themselves against the doubters.

Signed to Vertigo Records in the UK, Gil Norton was at the helm of producing Anthems, a collection of rock songs in their purest sense, with the ability to arouse feelings of passion and freedom in a perfectly crafted yet gritty selection of songs.

Opener ‘She’ perfectly sets the tone for the album, leading swiftly into lead single ‘Bury My Bones’ opening with powerful drums whilst the main body of the song is significantly comparable to The Darkness, which the band drew many comparisons to upon release of the single. Providing a great groove along with a great solo from Jim, ‘Bury My Bones’ certainly proves one of the major tracks on the album.

From the offbeat intro of ‘The Hits’, we’re greeted by the talent of Frank Carter’s voice proving the doubters wrong, reinforced by the lyric of ‘you’re nothing when you’re allergic to change’ proving Frank knows exactly the competition he’s going up against. From that uplifting tone, we’re treated to the darker and emotional piano led tones of ‘Anthem’ which is a song I remembered from seeing them at Reading Festival last year.

Then comes the big gun ‘Beach of Diamonds’, my favourite of the singles that have been released as of date being a perfectly crafted and catchy song, that’s simple enough to fulfil both those functions successfully. And when things couldn’t get any better, ‘Heavy Kind of Chain’ hits, Frank’s voice soaring, such a perfect melody accompanied by strings that just lift the album to a whole new level.

As the album builds to more artistic lengths we’re greeted with the metaphorical darkness of ‘Burning Love’ with a more gritty sound to what’s been heard previous whilst Riot Song’ has a very American rock flavour to it, proving to be a successful sing along in the future. With the album ending on ‘March of the Pilgrims’ it’s a very artist and expansive ending, highlighting the musical variety that these two artists can hit.

After listening to Anthems, it’s obvious that this isn’t intended as an artistic venture into unknown territories, but in fact using the best song writing techniques known to tug on the heartstrings.

Excellent.

Review by Dan Earl

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